Allrecipes has exciting news! Today, we’re joining First Lady Michelle Obama, Partnership for a Healthier America, and five of America’s largest media companies (including our parent company Meredith Corporation), in a brand-new campaign to make healthful MyPlate recipes easy to discover and share using an appetite-appealing collection of Pinterest boards. What’s behind this delicious collaboration? By supporting Michelle Obama’s Let’s Move! campaign, we’re doing our part to help make it easier for Allrecipes’ 30 million community members and American families to put nutritious meals on their dinner tables everyday. Because we all feast first with our eyes, each participating brand is contributing photos of eye-catching, mouthwatering recipes to 27 Pinterest boards to inspire you with dishes from breakfast to dinner, kid-friendly to make-ahead, and grilling to healthy desserts. Scroll through the boards and you’ll find plenty of healthful choices to answer the question, “What shall I cook today for my family?,” with a tasty answer!
Allrecipes has also created a collection of more than 300 MyPlate recipes, nearly 50 MyPlate Videos, and a MyPlate article to help our community better understand the MyPlate guidelines. You’ll also find that tomorrow's Recipe of the Day will be a MyPlate recipe!
“Allrecipes has thousands of easy, quick and nutritious recipes on our site, and as the world’s #1 food brand, we’re excited to collaborate with Let’s Move and Partnership for a Healthier America to share these recipes and make them easy to find on Pinterest,” said Esmee Williams, Vice President, Brand Marketing. “Allrecipes believes nutrition needs to be approachable and understandable so healthful choices are accessible to everyone. Our goal is to inspire home cooks with confidence, and we understand from our community that ‘healthy cooking’ can sometimes be intimidating. With this innovative program, healthy recipes are easier to discover, and the wide variety of family-friendly recipes will give cooks confidence they’ve found a dish their whole family will enjoy.”
MyPlate is simple and straightforward. The plate diagram displays five familiar food groups: fruits, vegetables, grains, protein and dairy. But unlike the USDA Food Pyramid, MyPlate conveys the proper proportion between the food groups. At a glance, it’s easy to see fruits and veggies should take up half of your plate, while protein is one quarter. MyPlate was designed as a visual guide to help people make “positive eating choices.” A few sensible, stand-out tips from ChooseMyPlate:
- Enjoy your food, but eat less
- Avoid oversized portions
- Make at least half your grains whole grains
- Compare sodium amounts in foods like soup, bread, and frozen meals and choose foods with lower numbers
- Drink water instead of sugary drinks
To learn more about the Pinterest campaign with Let’s Move!, Partnership for a Healthier America, and the top five media companies involved, read the press release or check out these helpful resources:
Eat well, and eat wisely!
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